About Brad Insight
BRAD Media Planning: Maximising media
With the growth of media channels across the UK, how do you know where to advertise?
Our BRAD Media Planning online databases profile and classify over 14,000 UK media to help you plan your advertising campaigns, saving you time, money and effort.
We research circulation, advertising, production and editorial information to allow you to identify and evaluate where you want to advertise quickly and easily. Once you know where, our accurate contact information means you can get straight through to the right person. No search engines required.
Advertisers and agencies rely on our clearly defined classifications and up-to-date information to get a complete overview of the opportunities relevant to them and to make better, more informed decisions when planning their advertising campaigns.
ALF Business Development: marketing and advertising intelligence
The frenetic pace of the advertising industry makes it almost impossible to keep up: people constantly moving, relationships changing. So how do you keep track?
ALF Business Development continuously researches the market to save you time to do what you do best – finding new business.
We profile the key advertisers and their incumbent agencies to bring accurate contact & contract information and ad spend data together in one place. There’s no need to search anywhere else.
With ALF you’re able to understand the often complicated links between advertisers, brands and agencies. What’s more, the depth of our data clearly sets out the responsibilities of all those involved at each level.
Agencies, media owners and marketing services businesses rely on our accurate information to find new leads, understand them better and win more business.
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